- implementing marketing plans for a variety of assigned projects to illustrate the vision and core values of Hong Kong Palace Museum ("HKPM") at WKCD;
- driving branding, visitation and customer experience which keeps HKPM brand relevant, refreshed and alive;
- managing and developing social media strategy, content and calendar for the Museum's social account, including Facebook, Instagram and Linkedin etc
- promoting the Museum to local, Mainland China and overseas markets through integrated marketing campaigns, including online, print, outdoor and social media platforms;
- communicating with stakeholders, curators, partners, editors, agencies and production houses on a daily basis to achieve the set outcomes;
- identifying the latest marketing trends and competitive practices in order to optimise marketing efforts based on data and insights; and
- performing any other duties from time to time as reasonably assigned by the Authority.
- possess a recognised university degree preferably in Marketing, Communications, Digital Marketing, Business Administration or related disciplines;
- have at least 5 years of experience in matrix organisation and agency; working experience of integrated marketing, digital marketing and social media in Mainland China is preferably;
- have professional knowledge of and practical experience with online and offline marketing, including digital marketing, social media, advertising and print;
- have strong interpersonal skills to relate and communicate to internal and external contacts at all levels and build rapport with team members and stakeholders;
- be detail-oriented and have good time management skills; and
- have excellent communication skills in written and spoken English, Cantonese and Putonghua.
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Assistant Manager, Marketing and Branding - Hong Kong, 香港 - West Kowloon
描述
The West Kowloon Cultural District Authority welcomes exceptional talent with a passion to realise the vision and mission of making the West Kowloon Cultural District a prime local and international destination for arts, culture and entertainment.
You will be responsible for:
You should:
Hong Kong的Assistant Manager, Marketing and Branding从业者
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Leung Ting Duncan Lau
Property and Hospitality Management Professional
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Mile Fung
Slasher
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Sam Lo
Finance Manager at Crypto.com
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Xianglin Li
香港大学金融硕士