- Report directly to the Head of Food Marketing, and take an active lead in developing and driving business growth, strategic planning & execution for the food vertical;
- Actively research and analyze competition & customer data to identify new growth opportunities and expand market share;
- Review and analyze the performance of marketing investments for continuous improvement & optimization in ROI measurement;
- Lead key stakeholders across internal team, commercial team, logistic team and regional teams to deliver & maximize the efforts & synergy in restaurant marketing;
- Bring fresh thinking and propose new marketing ideas/ campaigns based on local insights and trends.
- University degree in Marketing or Business Management preferred with at least 3 years managerial experience in brand management/consumer marketing;
- Strong sense in commercial and data analysis with ability to drive results and ensure completion of tasks in a dynamic & fast-paced environment;
- Ability to work independently with minimize supervision to drive collaboration and change together with different parties;
- Highly organized and detailed-oriented with outstanding sense of accountability and responsibility;
- Demonstrated ability to prioritize and manage critical situations;
- Passionate and organized team leader with a strong consumer and market-centric mindset and insight;
- A good team player who is proactive & reliable; driven to achieve team goals and market penetration;
- Excellent communication and interpersonal skills with proficiency in both English and Cantonese. WIth good negotiation skills is an added advantage.
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Marketing Manager - Hong Kong, 香港 - foodpanda
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