Manager, Retail Propositions - Hong Kong, 香港 - Hang Seng Bank Limited

描述

Job description
A Career with Hang Seng Bank

Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.
Customer Propositions and Customer Management
We are currently seeking a high caliber professional to join our department as Manager, Retail Propositions .
Principal responsibilities

• Assist to design and strengthen value propositions for mass retail and other strategic segments and build corresponding capabilities to support the proposition pillars through customer insights
• Collaborate with key Business Units, Distributions and Functions to ensure the proposition is properly delivered to customers with most optimal approach
• Develop Acquisition activities to drive customer growth and product penetration
• Take the lead to design and develop digital onboarding journey from account opening to activation
• Design and implement customer journey across multichannel touch points for enhanced customer engagement in alignment with segment strategy for a diverse customer base
• Develop product offerings based on analytics insights, customer characteristics and needs to deepen customer relationship
• Stay on top of compliance requirements in particular sales and marketing-related, competition law and fair value principles to take timely actions to mitigate relevant risk posing to the bank, where applicable
• Stay abreast of regulatory requirements to ensure all customer communications and initiatives are compliance to FIM and related policies
• Develop an expert knowledge of customer base, market trends, and competitor activities for the support of strategic direction

Requirements

• University degree in Business Administration, Marketing or other relevant qualifications
• Minimum of 5 years' retail banking experience
• Solid experience in banking product acquisition, e.g. banking account, wealth management products, credit card, etc.
• Customer-oriented with strong business acumen and analytical skills
• Strong self-motivation and positive attitude with good project management and interpersonal skills
• Ability to bring divergent ideas to create new and valuable solutions
• Shown strong situation awareness, strong desire to learn and able to work in Agile environment
• Resilience to stress, able to unlock full potential and prepare for the future of work
• Proficiency in both English and Chinese
• Great sense of ownership and servicing mind-set to ensure efficient and effective customer service delivery

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