PEOBASE Ltd

Digital Analyst (BB-FA01A)

Found in: Neuvoo Bulk HK

Description:

One of the regional leading media corporation that has business on print and digital platforms, is now seeking Digital Analyst to join their team in Hong Kong. 

Responsibilities

  • Design, create, automate and analyse dashboards and reports daily, monthly and quarterly.
  • Define and document measurement specifications and implementation requirements for web, mobile, social media and other emerging platforms.
  • Test and validate data availability and accessibility.
  • Provide standard and strategic analytics training and support within the team.
  • Analyse and compare in-depth site trends and benchmarks to industry and similar site initiatives.
  • Requirements

  • Degree holder in relevant disciplines.
  • AT LEAST 3 years or above experience with executing and implementing third party analytics tools.
  • Possesses advanced Microsoft Excel skills (e.g., PivotTables, VLOOKUPs, compound functions)
  • In-depth and expert knowledge of Google Analytics.
  • Experience in running analytics driven A/B or multivariable tests, comparative and competitive analysis tools would be a plus
  • Excellent reporting and analytical skills.
  • Experience in using mobile app specific analytics suits and data-visualization tools such as tableau preferable
  • Familiar with social media analytics tools and tactics, including social media monitoring tools strongly desired.
  • Strong interpersonal and communications skills: written, verbal, and presentation in English.
  • calendar_today2 days ago

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