Digital Marketing Specialist (Banking); 5 day, Central (HK$35-40K x 13m) (BB-6E641)
Found in: Neuvoo Bulk HK
Digital Marketing Specialist (Banking); 5 day, Central (HK$35-40K x 13m)
Our client is a famous Banking Group in HK. They are seeking a high caliber Digital Marketing Specialist to join their team:
- Plan and implement strategic digital marketing strategies to generate channel usage and enhance brand image and awareness
- Drive and manage online and digital campaigns to increase online engagement
- Manage digital initiatives and projects including websites, social media platforms, other digital and interactive platforms
- Launch marketing programs including strategic product launch; from development of launch plan to management of the cross-functional implementation.
- Degree Holder in Communications, Marketing, Advertising or related discipline
- Minimum 8 years of in-house / agency experience, preferably with experience in banking/finance industry
- Solid experience in leading and managing digital marketing projects
- Fundamental understanding of digital measurement and tracking, digital display and programmatic media, SEM, SEO; and knowledge of web analytics such as Google Analytics.
- Good command of spoken and written English, Cantonese and Mandarin
- Good communication, presentation and interpersonal skills
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