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Digital Marketing Executive (BB-B9C59)

Found in: Neuvoo HK

Description:
Responsibilities:- Coordinate and execute all paid social related initiatives on all company's media properties (including but not limited to operating Facebook Business Manager, Adverts Manager, Google Ad Manager, Google Ads, YouTube Advertising, etc)- Generate and analyse marketing performance reports in social media platforms, advertising platform and analytics tools- Help conducting keyword & topic research and marketing content preparation and curation- Analyse data, derive insights and understanding and share with internal teams to improve paid ad performance- Generate new insight on content performance and develop key actionable insights - Evaluate ROI in various marketing campaigns that requires paid boosting and provide expertise on improvements - In the long run, Plan, Execute, Monitor and Optimize digital marketing campaigns and activities, including but not limited to Media Planning, Media Buy, SEO, SMO, etc- Research and advise paid marketing media strategy for clients in order to optimise the paid advertisement budget on our media properties- Cooperate with internal teams in Hong Kong as well as overseas office to execute and monitor digital marketing campaigns or activities- Responsible for ad-hoc digital marketing duties as requiredRequirements:- Degree holders in e-Commerce, Marketing, Communications or Business related disciplines would be an advantage- Minimum 1-2 year of Digital Marketing experience, preferably in advertising/paid social media aspect- Well understanding in the nature of paid social media (Facebook, Instagram, Twitter) and SEM (Google) is preferred- Display problem-solving skills; Detail-oriented and passion in expanding digital marketing knowledge- Intermediate understanding of Google Analytics, Facebook Ads, Google Ads, BI Platforms- Comfortable in managing multiple stakeholders from varying time-zones- Past experience in ad operations from media, high growth start-ups or agencies is preferred- Proficient in both written and verbal communication in English- Recent graduates with passion in digital or paid marketing is welcomed

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