beBee background
Hong Kong
Queenie Liu

Queenie Liu

Creative Marketer Ready to Elevate Your Brand
Hong Kong, 中西區


关于Queenie Liu:

Hello, my name is Queenie Liu, and I am a recent graduate with a Master's degree in Foreign Linguistics and Applied Linguistics from The University of Hong Kong. I have a solid foundation in marketing and public relations, having completed impactful internships at POP MART and Waldorf Astoria Beijing. During these internships, I successfully developed marketing campaigns, managed social media strategies, and increased brand awareness significantly. I am fluent in Chinese, English, and Japanese, with beginner proficiency in Cantonese, which allows me to connect with a diverse range of audiences. I am passionate about leveraging my skills and creativity to contribute to dynamic marketing and PR initiatives, and I am particularly excited about opportunities in the luxury brand. 



POP MART, Beijing, China
North America Business, PR Intern
April 2023 – August 2023

During my internship at POP MART, I played an integral role in developing and executing PR strategies tailored for the North American market. I orchestrated various community engagement events, which successfully boosted brand awareness by 80%. Additionally, I managed the company's social media accounts, leading to a substantial increase of 200 new followers within a single month. I also created and maintained a Key Opinion Leader (KOL) database with over 200 influencers using platforms like SOMO and Upfluence, facilitating targeted brand collaborations. My role included coordinating outreach and managing the delivery of gift boxes to selected influencers, enhancing brand visibility and engagement.

Waldorf Astoria, Beijing, China
Business Development, Marketing Communication Intern
June 2019 – August 2019

At Waldorf Astoria Beijing, I contributed significantly to various marketing communication initiatives. I composed bilingual media releases in English and Chinese, including for high-profile events such as the "Into Deep Space" 3D Projection Afternoon Tea. My responsibilities also included conducting thorough language and content audits for the hotel's marketing materials, ensuring consistency in messaging and brand image. Furthermore, I provided essential language and content support for the hotel's social media efforts, ensuring that all communications were clear, precise, and aligned with the brand's identity.


The University of Hong Kong, Hong Kong Master of Arts in Foreign Linguistics and Applied Linguistics September 2023 – November 2024 (Expected)

Tsinghua University, Beijing, China Bachelor of Arts in English Language
August 2020 – June 2023

来自与Queenie Liu相同的市场营销/广告/公共关系部门的专业人员

来自不同部门的专业人员靠近Hong Kong, 中西區


Hong Kong, 中西區附近的工作

  • about the company. · Our client is looking for a (Assistant) Marketing Communication & Fundraising Manager to join their the team. · Report to Department head · Dynamic work environmentabout the job. Marketing and Communications: · Create and manage content for external and in ...

  • Coach Hong Kong Limited Hong Kong, 香港 全职

    Key Responsibilities · Collaborating with NY Team and Vender to ensure that product specifications are viable. · Evaluating Fit sample / PPS / TOP. · Support manager to follow up Inspection report / CAP. · Communicate and drive calendar milestones in partnership with NY RTW team. ...

  • 招聘信息 · 怡安-组织绩效与人才管理咨询实习生(日常实习) 发布时间: 结束时间: 申请职位 公司名称:怡安翰威特 · 工作地点:不限 · 工作性质:实习 · 职能类别:其他 · 招聘人数:若干 · 薪资待遇:面议 · 工作内容描述 · 怡安组织绩效与人才管理咨询实习生 · 【公司介绍】 · 怡安人力资本管理咨询扎根中国市场近三十年,在组织能力与人才战略、绩效与薪酬管理、人才测评与发展、健康与福利管理等领域的研究与实践兼具广度和深度。怡安的数字化工具与人力资本分析能力正在为中国市场的上千家领先国企、民企与外资企业提供创新的、不断迭代的解决方案,助 ...